We refine the core principles that drive your business. You move from your initial ideas about what you offer to a business manifesto, an extremely clear statement of how the values you stand for translate into an offering that delivers business value to clients. And we will focus on why you and only you are the right person with the right way to do it.
How we work
I’ll provide you with guided exercises and a few articles to read. We will have a 30-minute kickoff, a 30-minute checkpoint, and a 50-minute wrap-up to review and pressure-test your work. In between those sessions, you will work through the exercises and share materials for me to review.